Dear Friends,
My name is Roei Cohen, a proud Israeli, born and raised in the heart of the Holy Land. I have had the honor of serving in the Israel Defense Forces, and I am currently based in New York's Upper East Side, working at Valery Joseph Salon.
I have initiated a fundraiser aimed at providing crucial support to Israeli soldiers by ensuring they have the necessary equipment, food, and safety gear. Additionally, our efforts extend to assisting families in need and those who have tragically lost loved ones. We aim to provide these families with essential resources such as food, clothing, and any other necessities they require.
I don't work with major organizations; instead, I buy and ship directly to units and/or people in need!
I kindly ask you to consider making a contribution to our cause. Rest assured, I will transparently document all transactions with detailed invoices and receipts to maintain the utmost accountability.
Your generosity can make a significant difference. Thank you for standing with us in support of Israel and its brave soldiers and families.
Warm regards,
Roei Cohen








Thank you everyone !
We are doing it! We are helping
