OMA: Nourishing Seaweed soup
My name is Yondjé, I’m French Korean and grew up loving my mum's Korean soup that is warm, comfy and delicious. Now that I live in a hectic NY life, I still wanted to enjoy the taste of home made, with conveniency. That is why I’ve decided to create OMA: A Natural Seaweed soup, called Miyeok guk, that is ready to eat, just add water!
Packed with great nutrients, it brings many health benefits.
Hence, Koreans love this very traditional soup, especially for women after giving birth during post partum, to promote a fast recovery.
OMA means mother in Korean. What is better than mum food?
Broth is a huge part of Korean culture (Netflix even has a Nation of Broth show ;) so think of the endless delicious broth flavor possible!
Use case from healthy food, ready-to-eat, quick meal, backpacker in need of light food, post-partum, hotel room, hospital, company MK etc.
How the fundraise will be used?
As I am visiting my manufacturer in Korea next month, the funds will be used towards:
- Down payment for minimum order for first products
- Fund product development to enhance recipe and R&D to create for a vegetarian option
- OMA Packaging creation with a manufacturer
Why donate to OMA?
- Seaweed is a sustainable product, good for the body, good for the planet
- Contribute to the development of healthy food option
- Believe in Women - Asian owned business
- Support Mum's well-being during post partum, after giving birth.
Why invest in OMA?
Market is huge:
- Ready-to-eat: $85B at 5% cagr / Broth market: $7B at 4.5% cagr
- Korean food demand has triple over last 3 years: $18B at 12% cagr
- Post-Partum meal: $3.5 at 20% cagr
Now & Next:
- April-November 2024: Going DTC, selling Ecomm + In-store test: indie local retailer, prenatal yoga studio, wellness center). Product is already available to be purchased which allow to evaluate: Product Market fit, Audience test, Product ideation, packaging test.
- Launch Target: September 2024 (highest birth month, winter launch for broth, recess, recovery, detox).
- April 2025: First round of fund raising.
Even with MVP with high cost, margin +60% due to competitive advantage: very light product (10g), long shelf life (1 year). Email me for business plan.
Option 1: Donation based
My deep life gratitude!
Free Samples, tote bags, socks (for sTocks, see below ;)
Option 2: Interested in funding for future equity (S.A.F.E)?
You will get company shares at the first round of investment.
Tickets: $10,000 or $20,000. Please email me for more details.
Total funds needed: $60,000
Today, I would love your help with any type of funding or just your support will means a lot!
Thank you very much,
Yondjé
